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Home Sellers: Pricing Is Everything

by Galand Haas

Good Monday Morning!

Are you thinking about selling your home or do you currently have a home on the market?  Either way, selling a home can be a challenge if you are not priced with the current market.  History has certainly shown us that homes that are over priced rarely sell.  These are the homes that you watch in your neighborhood that have that for sale sign up forever.  Typically, this is also the property that burns through several different agents.  Not only is the sign up for a long time, but it changes frequently with different companies and agents.  We have all seen this.  If you are selling your home, or thinking of selling your home, this is not the house you want to be. Nine times out of ten there is one reason for a home like this to not sell.  It's the fact that the price is too high!  By pricing above the market sellers not only miss the market, but they turn off potential buyers and the longer the home sits without selling the harder it becomes for that home to sell.  The home becomes "shop warn" and buyers immediately think that there is something wrong with the home.  Over pricing costs home sellers more money than any other mistake.

When you place a home on the market it is essential that you get a solid market evaluation from a top Real Estate agent who know your market area well.  This will get you started on the right track.  When your home hits the market you will also need to listen to the market.  Your agent will need to have a follow up system that tracks all showings and obtains feedback.  This way, in the event that your home is not receiving strong interest or offers you will begin to have a track record of why buyers are not interested.  Again, nine times out of ten the reason is price.  The feedback will then show you where buyers are perceiving your home value to be and in the case where you are priced slightly above the market you will now know at what value the market is going to accept your home.

"Why don't they just make offers"?  I have heard this from sellers during the 25 years I have been in the Real Estate business.  Here is the reason that buyers don't make offers on over priced listings.  Buyers are comparison shoppers and if they are finding other homes on the market that are maybe newer, larger, better location, better amenities, more updated and priced lower than yours then your over priced home is helping buyers make the decison to purchase competing homes.  Why would a potential home buyer make an offer on your home if it was the least desireable of the homes the buyer is looking at.  Pricing is everything when it comes to sellig your home!

Have An Awesome Week!

THIS WEEKS HOT HOME LISTING! 

 
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2750 Grand Cayman Dr
Price: $440,000 Beds: 3 Baths: 2 ½ Baths: 1 Sq Ft: 3068
Gorgeous Home with Lots of Options! High ceilings, recessed lighting, lots of storage throughout, bonus room, office, library, formal dining room, plus well-sized laundry/mud room. Great room with living room, fireplace, built-ins, kitchen with larg...



AND HERE'S YOUR MONDAY MORNING COFFEE!!

Sincerely,
Galand

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The Numbers are in: September 2013

by Galand Haas

Good Monday Morning!

September brought seasonal cooling to real estate activity in Lane County, but all measures were up over the comparable month in 2012. Pending sales, at 311, decreased 15.7% compared to August, but are 20.5% higher than September 2012. It was also the strongest September for pending sales since 2009, when there were 357. Closed sales (354) bested last September (303) by 16.8% but cooled from the 408 posted the previous month. Similarly, the 391 new listings decreased 33.8% from August’s 591, but showed a 15.0% increase over the 340 new listings from September 2012.

Inventory increased slightly in September to 4.7 months. We still reamin in a sellers market.

Year-to-Date Summary

The 4,721 new listings represent a 16.0% increase over the 4,069 entered

in the first nine months of 2012. There have been 3,121 pending and 2,951 closed sales through September 2013, up 17.4% and 19.1%, respectively, from 2,658 pendings and 2,477 closed sales by September 2012.

Average and Median Sale Prices

The average price through September is $228,000, up 13.7% from this time in 2012, when the average was $200,600. In the same comparison, the median price increased 15.0% from $176,500 last year to $203,000 this year. 

Have An Awesome Week!

THIS WEEKS HOT HOME LISTING!

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4056 Camellia St
Price: $204,000 Beds: 4 Baths: 3 Sq Ft: 1560
Unexpected and Delightful Attributes! Features oak, birch and bamboo wood floors, tile floors in kitchen, bonus room, workbench in garage, tool shed plus an outbuilding. Living room with fireplace & window seat, opens to dining area w/ access to bac...



AND HERE'S YOUR MONDAY MORNING COFFEE!!

Sincerely,
Galand

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Good Monday Morning!

If you're thinking about selling your home soon, one of the most important decisions that you'll need to make is your asking price when you list. There are a few factors that come into play when making this decision and your real estate agent is your best resource for navigating that unfamiliar terrain.

Your agent should be able to provide you with comparable recent sales in your area, more commonly referred to as "comps". These comparative properties should be similar to your home in size, condition, updates, and amenities. Your agent will know which features make your home stand out from the crowd and will be able to take these into consideration when sizing up your home against other properties in the area.

Another factor to consider is the current state of the real estate market where you live. Market conditions take into account how much inventory is on the market, current interest rates, and the economy in general. If it's a seller's market in your area due to low inventory, you might be able to ask for a little more than if there is a glut of homes on the market. Buyers can't afford to make lowball offers when there is a chance they'll be rejected out of hand and another property might be hard to come by.

If you would like to obtain a look at your Eugene and Springfield areas current home value it is as easy as going to www.forhomesellers-nonSmartZip.com.  Just enter in your homes address and you will instantly see a current look at your homes value.

Have An Awesome Weeks!

THIS WEEKS HOT HOME LISTING!

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5623 Austin Way
Price: $235,000 Beds: 4 Baths: 2 ½ Baths: 1 Sq Ft: 2190
Beautiful Like-New Home! Wonderful home features tile entry, great room, lots of storage, and spacious bedrooms. Kitchen with pantry opens up to dining area with slider and family room. Living room with storage under stairs. Master suite with double...



AND HERE'S YOUR MONDAY MORNING COFFEE!!

Sincerely,
Galand

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Mortgage Rates: Last Chance for these Super Low Mortgage Rates?

by Galand Haas
VideoVideo

Good Monday Morning!

With mortgage interest rates declining again, the interest of first time home buyers is picking up. Could this be the last chance for these super low mortgage rates?  It's hard to say, but we all know that at some point, rates will take a permanent jump and we may never see them at the levels we have experienced over the last year again in our lifetime.  

If you are a first time home buyer the opportunity to purchase a home may never be more attractive.  The current low mortgage rates coupled with attractive home prices provides a great opportunity.  Now, it even gets better because there are some new conventional loan programs that compete with FHA and other governement sponsored loan programs.  The good news here is that with conventional financing you don't have to pay mortgage insurance for the duration of the loan.  This may save you thousands of dollars.

If you are thinking about the purchase of your first home, get in touch.  We would love to meet with you and go over the home purchase process, give you some information on loan programs and see how much home you might be able to purchase in this market.  Like many others we have worked with, you might be pleasantly surprised.

Have An Awesome Week!

Video Link: http://eugeneoregonhomesforsale.com/video/This-Month-in-Real-Estate-US-October-2013

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2647 Moon Mountain Dr
Price: $335,000 Beds: 3 Baths: 2 Partial Baths: 1 Sq Ft: 2061
Lovely Home in Fantastic Location! Only 8 minutes from downtown with country-like setting! Located 5 mins from U of O, less than 10 mins from LCC, and neighborhood park one block away! Hardwood floors, ash cabinets, vinyl windows, classic front porc...



AND HERE'S YOUR MONDAY MORNING COFFEE!!

Sincerely,
Galand

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Photo of Galand Haas Team  Real Estate
Galand Haas Team
Keller Williams Realty Eugene and Springfield
2644 Suzanne Way
Eugene OR 97408
Direct: (541) 349-2620
Fax: 541-687-6411

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